Hi, I'm

Jacob Peistrup

Director of Content & Media

Meet Jacob

A quick introduction to who I am and what I do.

Living St. Louis

1,500,000+

YouTube Views Generated

90+

Guides & Articles Published

200+

YouTube videos made

My Background

Education & Early Career

I attended MICDS for all 4 years of high school in Ladue, MO. After I graduated, I moved to Boston, MA, where I attended Northeastern University and received a bachelor's degree in business administration. I hold a broker-salesperson real estate license in Missouri, and I'm a Part 107 drone pilot.

Finding Real Estate

I used to watch people like Ryan Serhant and Graham Stephan on YouTube, and I was always fascinated by them. They sparked my interest in real estate. I joined the on-campus real estate club when I went to college, and I was immediately hooked. I wanted to take the video marketing approach to St. Louis real estate, and that's exactly what I did the moment I got my real estate license!

Building Living St. Louis

In 2020, I launched Living St. Louis as a YouTube channel focused on neighborhood guides, honest market insights, and all the little tips and tricks I learned from selling real estate that I wanted to share with my audience. Today, it's grown into a full content platform that reaches hundreds of thousands of people exploring St. Louis real estate.

My St. Louis Life

I don't just make content about St. Louis, I live it. Here's what life looks like for me.

I'm based in Chesterfield, in the heart of West County. It's the perfect middle ground for me because I drive into St. Louis City just as often as I commute into St. Charles County.

On weekends, you might find me walking through Forest Park, checking out a new restaurant in The Grove, or driving through new construction neighborhoods I'm researching for an upcoming video.

St. Louis has this incredible mix of historic architecture, welcoming suburbs, and a genuine community feel that's hard to find elsewhere.

Beyond Work

When I'm not creating content, here's what matters most to me.

Family & Relationships

Family keeps me grounded. Real estate moves fast, content never stops, and markets change, but staying present with the people around me matters more than any deal. My mom, brother, and boyfriend are the most important people in my life. I'm also a dog uncle to my brother's Bernese Mountain Dog, Everest!

My Hobbies

Outside of real estate, I'm a licensed drone pilot, a gym regular (my trainer Cory pushes me hard), and someone who genuinely loves exploring St. Louis... Whether that's new restaurants, pop-up bars, or neighborhoods most people overlook. Work is also my hobby, even when I'm not in the office. I stay deeply involved in marketing peer group like Rankability Academy and learning from people like Nathan Gotch, which shapes how I think about content marketing and SEO.